ABOUT US
The Sparo Ecosystem
From shopping to gaming to college tuition, here's how we're changing the world of giving.
Sparo is building the global infrastructure to make giving easy, fun, and highly effective for business, charities and individuals alike. That means innovative technology as well as deep CSR strategy expertise for each partner we work with. Join us as we ambitiously invent new ways to make a positive impact on the world through everyday habits. And become part of a movement to democratize and decentralize philanthropy.
Curious to learn more or explore a partnership? Let's talk.
Sparo Product Road Map
We're launching with an ecommerce giving platform. But our goal is to become a model for channeling funds to great causes around the world. Here's what's in the works:
Microsoft & Sparo
We are a Microsoft for Startups company and the CSR offering on Microsoft's global campaign "Cloud for Retail."
Charitable Games
Sparo has piloted a few online giving games in which the winner chooses where the player participation fees or "pot" is donated. We're building out this concept and inventing new games, as well as developing integrations with online gaming and gambling in which the house donates a portion of each in-line purchase or ante and the players select the charity. These early experiments are providing direction as we explore the intersection of altruism and online entertainment-and create multiple ways for business and the public to interact to determine giving decisions.
Charity Sweepstakes
With the Sparo Sweepstakes, players enter a contest where their charity or cause can win funding. This is a way to support charities and startups that otherwise struggle to survive on more traditional fundraising solutions.
The Sparo Mark
Our bird is not just a logo - it's a badge, a tag, the seal for a brand that partners with its customers to make a difference. Our logo represents one bird in a flock of many that can work together to make a difference. We hope that our mark will be a symbol of community and togetherness, and inspire customers to want to do good by shopping with Sparo.
Further Giving Developments Across An Interconnected World
Our aim is to integrate giving into all transactional technologies, from credit and debit cards to wallets and tokens, so that no matter what the means of exchange is, a portion goes to a charity chosen by the spender. It's a model we hope others will follow. This democratized philanthropy - or Sparo Purchase with a Purpose®- will allow customers, shareholders and employees, not just executives, to direct the giving decisions of businesses.
Tuition Bank
A unique Sparo offering is the Sparo Tuition Bank. Individuals may participate to apply to win a scholarship or pay off student debt in a program funded via individual donations, corporate sponsorships, and foundation grants.
